Giving Compass’ Take:
• Bryan Collins speaks with Scott Moorehead, the CEO of Round Room, on how a company culture focused on philanthropy can improve employee engagement.
• Can philanthropy be integrated into your company’s culture? How could employees, communities, and businesses benefit from this practice?
• Read more about how a culture of giving back inspires employee passion.
Scott Moorehead is a coauthor of Build A Culture of Good: Unleash Results by Letting Your Employees Bring Their Soul to Work. In this book, Moorehead and his coauthors Ryan McCarty and Marshall Goldsmith make a case for promoting philanthropy in the workplace. He’s also the CEO of Round Room, a third-generation, family-owned business based in the United States.
“As an owner, as a president and CEO of a company that was growing quite quickly, I was becoming frustrated with the level of engagement of our employees,” Moorehead says.
Moorehead realized Round Room employees were turning up at work for a paycheck and felt no allegiance to the company or a wider mission. After talking through the issue with McCarty, who is also a pastor, Moorehead decided his business should do more than generate revenue.
Today, Round Room donates money to local causes around Indianapolis. The company and its employees regularly take part in local activities and recently gave away free backpacks from local stores to kids going back to school.
“In a retail environment, your turnover can go north of 100% annually, and that’s quite usual…but our turnover hasn’t crept up a bit, and we track at about half of what our peers do,” he says. “It will also bring you new customers and more business.”
Read the full article about how giving back could add to a company’s bottom line by Bryan Collins at Forbes.
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