From peer-to-peer events to crowdfunding, nonprofits are enjoying the fruits of donors’ independent initiative like never before. The next up-and-coming trend might be giving circles, with tens of millions of dollars per year potentially in play.
Giving circles, at their most basic, are groups of friends, neighbors, and individuals of like concerns that gather to learn about issues that interest them and pool money to fund greater impact, according to Jason Franklin, W.K. Kellogg Community Philanthropy Chair at the Johnson Center for Philanthropy at Grand Valley State University and co-author of “The Landscape of Giving Circles/Collective Giving Groups in the U.S.”
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It’s not just the check they’ll write, but the engagement that community circles represent,” [Jason] Franklin said, adding that giving circles might be a strong place to find future board members.
Giving circles are also notable in that they are women-dominated. Of the 706 circles to describe a common gender identity, 640 were led by women as compared to 42 for men and 24 for members of the LGBTQ community. Overall, 76 percent of participating giving circles indicated that women made up more than half of members. Just 12 percent of groups reported that men made up the majority.
Read the full article by Andy Segedin about giving circles from The NonProfit Times
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