Giving Compass Insights

Data-Driven Giving Starts Here

Explore exclusive research, donor behavior trends, and giving insights that shape the future of philanthropy. From engagement benchmarks to equity-driven strategies, Giving Compass Insights helps nonprofits, funders, and sector leaders make informed, intentional decisions.

  • Cover of Guide to Good by Giving Compass, 2025 Evaluation Report, beside four of its pages
    Report

    Impact of Giving Compass on Donations and Behavior

    Key Findings

    • Giving Compass users showed a 2X increase in volunteering, altruism, and activism after two weeks.
    • They were 73% more likely to give locally and more likely to support vetted nonprofits.
    • Donations went to nonprofits with 3.8X smaller net assets, indicating more mindful, grassroots giving.
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  • Cover of Donor Satisfaction and Unlocking Public Sector Funding from DAFs, a study by Giving Compass and Dr. Sara Konrath of the Lilly Family School of Philanthropy, beside four of its pages
    Report

    Donor Satisfaction and Unlocking Public Sector Funding from DAFs

    Key Findings

    • Videos increased donation readiness by 15%, showing their power to build trust and connection.
    • Donors prioritize transparency and want clear insight into impact.
    • While DAF donors often give nationally, compelling information drives support for local nonprofits.
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About Our Research

Purpose-Driven, People-Centered Research

Our work is grounded in a commitment to equitable philanthropy. We combine behavioral science, user testing, and nonprofit collaboration to understand what drives donor action, and what creates lasting impact.

Meet the Philanthropy Team

  • Brandolon Barnett

    Chief Executive Officer

  • Madeleine Alegria

    Senior Analyst, Head of Research

  • Dr. Sara Konrath

    Scientific Advisor

Words from our Community

  • Giving Compass has given me so much information.

    I feel so much more educated and well-informed about issues that are going on. Just not in my community but throughout the country. I think it’s time we step up and do something more and I want to be a part of that.

    Carol George

  • The Giving Compass tech platform helps philanthropists learn about programs that they wouldn’t otherwise learn about.

    While there is a lot of talk about a need to diversify your network, there aren’t a lot of ways to do that. People want to do it but they don’t know how. Giving Compass gives us a way.

    Molly Norton